Your Customers Want More Video! [The Value Of Video For SEO & marketing]
This doesn't really surprise you, does it? Don’t just take it from a video production company, think about your own experiences.
Who wouldn’t prefer to watch a short video on a product or service than read a lengthy text article?
Most of us would rather watch a how-to video instead of reading a how-to manual.
Since customers WANT more video, the question to you is- what are you going to do about it?
If you are posting a facility tour, product reviews, how-to and product videos, KUDOS! You are probably reaping the benefit of this with more customers and purchases. Additionally, your SEO is probably bringing you new customers regularly. If not, you might want to keep reading....
84% OF CONSUMERS SAID THEY HAVE LIKED A COMPANY VIDEO THAT HAS APPEARED IN THEIR NEWS FEED.
So why is this so significant? Great question!
If the viewer clicked LIKE on your company’s Facebook video, they probably watched it
They ALLOWED your company to share your message with them
They consciously endorsed your company’s message with a "Like"
They told everyone that they approve of your company and it’s messaging
Their LIKE gets shared into other people’s newsfeed. This gets you more exposure and as a result "shares".
Now let me reiterate that, “84 percent of all consumers said that they have liked a company video that has appeared in their newsfeed”
This is one way how you can connect with current customers (and future customers).
It’s as easy as introducing video into your marketing.
The survey also reveals other stats in all of these areas that are worth noting:
Video Marketing Resonates With Consumers
Video Boosts Email Marketing and Social Media Engagement
Video Is Essential In The Purchasing Process
So, the question is now:
HOW DO I INCORPORATE VIDEO INTO MY MARKETING STRATEGY?
That's simple, and we can help.
Develop a short list of goals for your marketing efforts and give us a call.
Acclaim Media has produced hundreds of marketing and sales videos in 20+ years. We specialize in video production for businesses.
We'll have a brief conversation on how best to achieve your goals, then design custom video production to obtain your goals.
Give us a call for a no obligation consultation today!
Questions or thoughts? Feel free to call to discuss how Acclaim Media can help you produce your video production efficiently and drive results. Acclaim Media is a Naperville video production company serving Chicago and the suburbs.
Acclaim Media Productions is a video production, corporate video, marketing communication & web video company based in the Chicago area but providing services internationally. We help large corporations, successful small businesses & forward-thinking non-profits build stronger organizations through video production.